Each year, the American Bible Society surveys Americans' Bible usage and puts together a comprehensive (yet often discouraging) report.
As of March 2018, only 16 percent of adults said the Bible was a necessary part of their day. Worse, only nine percent claimed to be "Bible-centered." On the other end of the spectrum, over half of the population is disengaged with the Bible, meaning they may open it twice a year or less. Things look dismal for the U.S.
But, there is still hope. While the majority of the population rarely touches a Bible, two-thirds "expressed at least some curiosity to know more about what [it] says." Likewise, 63 percent would like to know more about Jesus Christ. That’s where we come in.
Global Media Outreach’s mission is to reach all people with the Gospel through the use of technology. While many people rarely attend church or read a Bible, over 80 percent of Americans have a social media profile. By placing strategic ads on social media sites, Global Media Outreach is able to share Christ – and, eventually, a Bible – with those who might never have picked one up on their own.
This generation has the tools to share the Gospel like never before. More than 80 percent of our nation believes the Bible is not a necessity. Join us as we use social media to make it one.
Find the complete "State of the Bible" study here.